As you've probably heard by now, at KMG Gold we're known for our awesome customer service. We've been recognized by the BBB as an accredited business and we've even won five BBB Torch Awards for our outstanding customer service and business practices.

But if it's your first time selling your unwanted jewellery or other types of precious metals, you might not know what to expect or feel intimidated by the process. The good news is that we make it our goal to make our customers feel very comfortable and explain everything we do, step by step. Whether you've recycled with us a hundred times before or if it's your first time ever, we'll walk you through the entire process from the moment you step in the door.

And if you don't want to take our word for it, check out our Facebook reviews and see for yourself! The big theme we're noticing throughout the reviews is how happy our customers are that we explain everything to them, no matter how minor it seems. One of the foundations that we built this business on was customer education and it's still an important part of our mandate.

When you walk through our door, we'll ask if you've ever been here before and then invite you to place what you've brought in on a tray. Then we'll run a magnet over the metals to see if they're magnetic. Gold and silver aren't magnetic so if the magnet picks up the jewellery, it means it's just costume jewellery, which we don't purchase. After this, we'll use a jeweller's loupe to see if the metal has any markings on it, like 10K or 18K or 999. If it's silver, we'll make a notch in the metal and use acid to test if it is genuine. This does hurt the piece of metal or jewellery, but we always get your permission to make sure that it's okay before we do it!

If the item is gold or something other than silver, we might run it through our x-ray machine to get a quick and accurate analysis of the exact metal contents of the item. Putting the item in the x-ray machine doesn't do any damage to it, but we'll be sure to remind you of it just in case you're worried!

So don't be shy, come down to 620 Academy Road and we'll give you a complimentary assessment of whatever you've brought in to us. And if this is really interesting to you, you can even buy your own metal testing supplies at do what we do from inside your home!

Pictured: The KMG Gold xray machine.

Tags Gold  Silver  Metal  Precious Metal  Buy Gold  Sell Gold  Jewellery  Winnipeg  Canada  Academy Road  Facebook  Customer Service  BBB  Torch Awards  Testing  Magnet  Acid Test  x-ray 

Posted by Mike Gupton at 12:00 PM 0 Comments

If you like shiny things as much as we do, you'll be pleased to find out that KMG Gold is now selling select wholesale jewellery. Available at our Winnipeg storefront on Academy Road or online here, KMG Gold is happy to offer their customers a new product to enjoy.

Most of the items we now sell in the wholesale jewellery category are earrings, although we do offer a few different pendants. The earrings and pendants we sell are made with 14K white gold or 14K yellow gold and are set with a wide range of different gemstones. Some of the gemstones include: citrine, garnet, blue topaz, diamond and many more.

Selling this jewellery allows us to support our local Winnipeg economy, something we're really happy to be able to do. Each piece of jewellery is handcrafted and brand new, made by Roger Watson Jewellers right here in Winnipeg. Roger Watson Jewellers is a company that KMG Gold trusts and has collaborated with in the past with excellent results, so we can't recommend them enough!

We invite you to visit us online and check out the big selection of jewellery, complete with pictures and detailed information about each piece. They make for a perfect gift for someone you love, especially if that someone is yourself. You can check out the birthstone chart below for a little inspiration!

You can order online with free shipping on orders over $100, visit us at Academy Road or give us a call and we'll set it aside for you to pick up. As always, if there's something you'd like to see us offer online or in our store, leave us a comment or connect with us on Facebook to let us know!

Tags KMG Gold  Gold  Silver  Platinum  Palladium  Buy Gold  Sell Gold  Jewellery  Jewelry  Birthstones  Earrings  Necklaces  Pendants  New  Local  Winnipeg  Manitoba  Academy Road  Facebook  Shop Online  Handcrafted 

Posted by Mike Gupton at 12:00 PM 0 Comments

KMG Gold. Conventional wisdom alleges that if your company’s target customer is highly engaging, community oriented and relationship-minded, then marketing over Facebook makes sense for your product or service. But why is that?

The answer might be in a just-released report from the Pew Internet & American Life Project that delves into how people’s trust issues, personal relationships and civic and political involvement are affected by their use of social networking sites. That study found that 79 percent of American adults now use the Internet and nearly half of those (47 percent) say they use at least one social networking site.

The most popular social networking site is Facebook, with 92 percent of those who network socially online preferring that site. Following Facebook is MySpace (29 percent), LinkedIn (18 percent) and Twitter with 13 percent.

Most intriguing is the study’s finding that Facebook users are especially trusting, with those who use the site multiple times a day being more than three times as likely to “trust others" than non-Internet users are. Facebook users also maintain closer relationships, averaging nine more “close ties” to people in their network compared to other Internet users. And the report claims Facebook users receive more social support than others.

The study, called Social Networking Sites and Our Lives, contains a gold mine of information for entrepreneurs desiring to measure up their potential social media-using audience to non-users of social utilities. For instance, the survey shows that on any given day, 15 percent of Facebook users are updating their own status while 22 percent are commenting on another’s post or status. Twenty percent of Facebookers comment on other’s photos daily, 26 percent “Like” another user’s content, and 10 percent send private messages to another user.

Not surprising is a finding that those who frequently use Facebook are far more politically engaged than most people. These Facebook users were 43 percent more likely to have said they would vote than most Americans.

The report concludes there is little validity to concerns that those who spend much of their time on social networks are socially isolated, lack community involvement or social support. Instead, social networking site users represent an enormous customer base, and if your customers are prone to online engagement, so too should your business.

On the other hand, if your demographic is more business-minded, singularly focused on finding a solution and moving on, I say chances are you’re not going to “win them over” based on your Facebook-related activity.

In those instances, I recommend that Facebook take a back seat to more traditional sales and marketing activities, such as sales calls, user conferences, publishing and distributing case studies and white papers, participating in trade shows, and conducting direct mail campaigns.

www.kmggold.com

Tags social media  trust  honesty  BBB  Facebook 

Posted by Mike Gupton at 9:07 AM 0 Comments